618 Fashion Wrap-Up: Who Kept the Customers and Who’s Stuck with Inventory?
As the 618 shopping festival wraps up, the fashion industry faces a stark divide. While some brands successfully converted hype into loyal customers, others are...
Tag: 618 shopping festival
Zhideke Technology Wraps Up 2026 618: AI Fuels Interest-Driven Commerce, Smart Marketing Drives Growth
Discover how Zhideke Technology dominated the 2026 618 festival by pivoting to AI-driven smart marketing. We unpack the shift toward interest-based consumption and why contextual,...
AI Can’t Wake Up the Sluggish 618 Shopping Festival
The 618 shopping festival is losing its usual hype, but smart brands aren’t panicking. Instead of chasing vanity metrics, retailers are doubling down on profit...